Presentation Summary: Turn any computer into a mighty, passive 24/7/365 fundraising machine and unite with gaming communities to level up and win big for your nonprofit.
Smart technology has the power to transform traditional modes of giving, however many nonprofits are barely scratching the surface of their digital fundraising potential. What if you could use tech to tap into socially conscious communities to raise funds for your cause and offer supporters new ways to contribute beyond just opening their wallet or volunteering their time?
This session will show you how to transform your supporters’ computers into fundraising powerhouses. Just download, enter a charity’s code, and watch as tech turns into treasure—no wallets, no worries—just nonstop support for your cause. The old-school method of collecting cans for cash is now reimagined for the digital world. Using the power of distributed computing employed by NASA, your supporters collect virtual cans round the clock, every day of the year for your cause just by running their computers. It’s safe, simple, and seamless, and with known charities like Annie’s Angels and The Price of Freedom Foundation already harnessing that power and receiving monthly checks, why not you?
While we’re on the topic of using technology for good, we’ll dive into supercharging your fundraising with a little help from video gaming communities. Specifically, we'll explore how to bridge the gap between nonprofits and gamers whose campaigns have already funneled millions to nonprofits. With 30 million daily active users on platforms like Twitch, streamers are new-age icons with profound reach and influence to rally millions for charity. We’ll show you examples of successful video game-centered fundraising events and peer-to-peer campaigns, such the St. Jude Play Live event which has raised over $10 million in the past five years. We’ll cover how to connect with socially responsible gamers and get them to fundraise for your cause. Whether you want to level up your program or just want to understand what all the hype is about, you’ll learn why video game communities put the “fun” in fundraising.
Learning Objectives:
Discover how to boost passive fundraising efforts and replace lost AmazonSmile income using nothing but your supporter’s computer processing power.
Build your future donor pipeline by engaging with gaming communities: content creators, gaming guilds/clans, genre-specific gamers (e.g. tabletop, RPGs, etc.), and their fans/followers, to get involved in your cause.
Get buy-in from traditionalist executives to embrace smart tech and how investing in video game communities can increase lifetime donor value and advance your mission.