Director, Community Philanthropy The Trevor Project
Presentation Summary: Are you seeking the elusive fountain of youthful donors? Then you don’t need us to tell you the distinct challenges of engaging different generations in giving, including the need to adapt to generational preferences. But we can help you successfully navigate these challenges by developing a nuanced understanding of generational dynamics and flexible strategies to meet the diverse needs and expectations of donors from various age groups.
We’ll address the pain points with you of reaching younger donors and give you an action plan for getting them to respond to your cause. We’ll guide you to the fountain of youthful fundraising to reveal the nuances of engaging the next generation of donors, including generational insights, bridging the technology gap, building trust through transparency, retaining donors across age groups, diversifying fundraising channels, and planning for long-term sustainability by attracting and retaining younger supporters.
We’ll showcase real-world case studies, and you’ll walk away with actionable strategies for navigating the ever-evolving philanthropic landscape and connecting with donors across generations.
Learning Objectives:
Participants will gain a deep understanding of the generational differences in philanthropic behaviors and how these impact nonprofit strategies, enabling them to tailor their approaches to diverse donor groups effectively.
Acquire practical insights into building authentic communities, leveraging partnerships, engaging influencers to enhance donor connections, and fostering trust and transparency
This session will equip participants with actionable strategies to navigate the evolving philanthropic landscape, with a focus on attracting and retaining younger donors, enhancing their organization's long-term sustainability and impact.
