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AI + New Tools

Unveiling Nonprofit Broadcast Text Messaging Insights Report

Audience: Practitioner: Been around - looking to spark new ideas

Thursday, August 1, 2024
4:10 PM – 5:10 PM EST
Location: Chesapeake D,E

Sponsored By 
Presentation Summary: Historically, there has been a significant lack of data and benchmarks to guide effective nonprofit text messaging.

In this session, we’ll present the latest research into high-converting fundraising texts, including what works (and what doesn’t) in text fundraising campaigns. Included will be new research and insights from millions of broadcast text messages and evidence-based tactics to help improve your next text message program.

You’ll also be able to take a comprehensive look inside successful texting programs, including the extensive segmentation, analytics and experiences learned to enhance donor engagement and increase contributions.

Designed for nonprofit professionals seeking clear, data-backed guidance on improving their text-based fundraising, you’ll walk away with a solid understanding of what makes a text message campaign successful and how to apply these lessons to your organization's fundraising efforts.

Learning Objectives:

  • Explore new nonprofit text messaging insights to analyze and improve the results of your text messaging program
  • Understand the common elements and strategies used within a high-converting text fundraising
  • Learn how extensive analytics and segmentation have guided the direction of a nonprofit text messaging program