Direct Response Senior Monthly Giving Specialist Wounded Warrior Project
Presentation Summary: Most nonprofits know that a recurring giving program can be the fuel that keeps your nonprofit running and increasing its impact. But if those recurring donations stop and you don’t get those donors back, you’re leaving revenue on the table!
Recovering that lost revenue is critical. No one does this better than Wounded Warrior Project, which has built one of the most successful lapsed programs in the country. Everyone wants to know the secret to their success!
Fortunately, their quest to bring back lapsed donors is a story that can help all nonprofits. The WWP Reactivation Campaign was built gradually and was powered by technology. With lots of testing and trial and error, they found success.
In this informative webinar, Paul Zimmerman from Wounded Warrior Project and Megan Gill from CharityEngine will share how the WWP sustainer program leveraged the features of the CharityEngine CRM to recover lost donors and lost revenue at an unprecedented rate.
Most importantly, these two experts will offer tips any size nonprofit can use – today! – to get sustainers back. No matter where your program is now, these tips are guaranteed to help you bring back lost revenue and donors.
Learning Objectives:
By attending this session, participants will learn how to use your nonprofit CRM to establish and grow a successful monthly giving program and recover lapsed donors.
By attending this session, participants will learn why having a strong sustainer reactivation program is one of the most important nonprofit initiatives.
By attending this session, participants will learn the unsung technology features that you aren't using that can help bring back donors.