How Faith-Based Orgs Can Use Texting to Increase Donations and Engagement [Case Study with Lord of Hosts Church and United Women of Faith]

Presentation Summary: In the shifting landscape of faith-based nonprofits, where in-person connections are increasingly supplemented by digital communications, new research offers innovation for engagement and fundraising. Our session, co-presented with United Women in Faith, presents the latest innovative findings on how text messaging can be a pivotal tool for faith-based organizations seeking to increase donations and strengthen their relationship within their community.

This new research, featuring a case study of United Women of Faith, provides a strategic framework for integrating text messaging into your donor and community engagement strategy. We will provide a deep dive into how these faith-based organizations successfully use texting to not only maintain but also enhance the close-knit fellowship characteristic of faith-based communities. With real-world case studies and actionable insights, participants will be equipped with proven strategies for creating impactful text messages, understand the best practices for engaging supporters directly, and learn how to utilize texting as a powerful call to action for fundraising initiatives. This workshop is designed to empower faith-based nonprofits to transcend traditional communication barriers, fostering a vibrant and connected community through each tap, type, and swipe on a smartphone.