Senior Account Manager
Lautman Maska Neill & Company
Rayna has broad experience in direct mail fundraising — from strategy and copywriting to data segmentation and production management — and is passionate about bringing the donor to the heart of the mission. As an account manager at Lautman Maska Neill & Company, she is responsible for executing integrated fundraising campaigns for multiple clients, including Doctors Without Borders, The ALS Association, and VNS Health.
In 2023, Rayna joined the board of directors of the Direct Marketing Fundraisers Association (DMFA) and between 2014 and 2022 was closely involved in Fundraising Day in New York (FRDNY), where she has presented, served on the marketing committee, and co-chaired the direct response track.
Rayna holds a bachelor’s degree from Wheaton College (MA) in Hispanic Studies and English, with a concentration in creative writing. She is a life-long resident of New York’s Hudson Valley.
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Copywriting Clinic for Direct Response Fundraisers
Wednesday, July 31, 2024
10:00 AM – 4:00 PM EST