Senior Marketing Manager, Direct Mail
Doctors Without Borders/Médecins Sans Frontières (MSF)
Gemma Smart (she/her) is the Senior Marketing Manager of Direct Mail at Doctors Without Borders, a global humanitarian organization that cares for people affected by conflict, disease outbreaks, natural and human-made disasters, and exclusion from health care. After several years at the ASPCA, Gemma joined Doctors Without Borders in 2022 to lead the strategic direction of the robust direct mail program. She focuses on leveraging donor-centric storytelling and tactical innovations to acquire, inspire, and retain supporters on a day-to-day basis, but also during emergency crises. Growing up in the UK, Gemma has been a fundraiser since childhood, organizing events such as charity bake sales and sponsored dance-a-thons, and she continues to support other causes close to her heart—including adopting her beloved rescue dog, Baloo.
Disclosure information not submitted.
Expect the Unexpected: How to Prepare for Emergency Response Fundraising
Thursday, August 1, 2024
8:45 AM – 9:45 AM EST