Vice President, Digital Marketing
ABD Direct
Ben is a digital marketing expert with over a decade of experience in the public affairs and political arena and serves as the vice president of digital fundraising at ABD Direct. Ben recently built a first-of-its-kind grassroots movement to support the National Democratic Redistricting Committee (NDRC) and its affiliates through the 2021-22 redistricting cycle. The grassroots fundraising program raised over $30 million to support the organization across digital, direct mail, text messaging, and telemarketing channels. Ben also managed over $5 million in digital advertising campaigns that grew the organization’s supporters base, supported the election of fair map advocates, promoted redistricting reform initiatives, and mobilized voters to contact elected officials over 150,000 times throughout the map-drawing process.
Before his time at the NDRC, Ben worked with The Leadership Conference on Civil and Human Rights, Tim Kaine, Amy Klobuchar, Pete Buttigieg, the Democratic Governors Association, and the Democratic Legislative Campaign Committee while building the email marketing and social media department at Rising Tide Interactive.
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Grassroots Fundraising in a Divided and Distracted Country: A Tale of Two Cities
Friday, August 2, 2024
8:00 AM – 9:00 AM EST