Senior Director, Direct Response
Boston Children’s Hospital Trust
Danielle Trafton is the Senior Director, Direct Response at Boston Children's Hospital. In this role, Danielle is responsible for the acquisition and retention of base-level donors. This includes fundraising and audience strategy for donor acquisition and renewals, including the direct mail and digital program. She also works to grow the monthly donor program across all channels, with a focus on face-to-face sustainer acquisition. Prior to joining Children’s, she worked for a direct marketing agency and with other nonprofits, focusing on raising funds and support for social justice organizations.
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Friday, August 2, 2024
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