Director, Philanthropy for Individual Giving God's Love We Deliver
Presentation Summary: Organizations are grappling with how to engage Gen Z and cultivate their philanthropic spirit like never before. This generation, characterized by digital fluency and shaped by significant global events, is now taking a prominent place in charitable giving. Is your organization prepared to harness their passion for long-term support?
Join us as we delve into new research from the Blackbaud Institute on Gen Z’s charitable giving habits and perspectives. Learn how this generation views philanthropy and their impact potential. Explore insights from fundraisers who share their experiences engaging Gen Z as donors, advocates, volunteers, and staffers. Discover key areas where connections can be made with this vital group through firsthand accounts from Gen Z participants.
God’s Love We Deliver, dedicated to supporting those with serious illnesses, will share effective strategies for engaging Gen Z supporters. Gain actionable insights from the study and learn practical approaches from a leading nonprofit.
Prepare your organization to navigate the evolving landscape of Gen Z philanthropy with data-driven knowledge and tangible strategies from industry experts. This journey promises to equip you with the tools needed to effectively engage and retain Gen Z supporters in your cause.
Learning Objectives:
How to align their organization’s perceptions about Gen Z with the actual data about how this group views and participated in philanthropy.
Consider real-world tactics that have worked to create successful engagement with Gen Z
How to use the data to break through the “noise” and reach Gen Z where they are.
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