Senior Director, Development Air & Space Forces Association
Presentation Summary: In the dynamic world of fundraising, data is the key. Join us in this informational session where we'll unravel the mysteries hidden within sourcecodes, enabling you to better understand donor behavior, track key performance metrics, and develop effective testing strategies.
Don't expect a snooze-fest! We're all fundraisers, and we're also amateur detectives on a mission to uncover what drives our supporters to give. The clues are right there in the data, waiting for us to ask the right questions to crack the code.
Together, we'll explore the journey of one fundraiser with the Air and Space Forces Association who rebuilt her fundraising program by asking critical questions and translating those into a structured sourcecode framework. Along the way, we navigated potential pitfalls and learned how establishing business rules can help set the stage for success.
We'll provide practical tips on how you can collaborate with your non-profit's database manager and other key stakeholders to implement these new coding strategies.
Join us in this engaging session and unleash the potential of sourcecodes, transforming your fundraising efforts into a data-driven success story. Whether you're a seasoned pro or just starting, this session is your guide to cracking the code and elevating your fundraising program.
Learning Objectives:
Learn how to prioritize and select the most relevant donor metrics for tracking, ensuring that your data collection focuses on what truly matters for your fundraising success
Create a structured source code framework and establish business rules, providing a solid foundation for effective data-driven fundraising strategies
Obtain practical tips and strategies for collaborating with your non-profit's database manager and other key partners to seamlessly implement new coding strategies, fostering a culture of teamwork and success
